Monday, November 21, 2005

Travel sites hit the big time

Online holiday booking has been big business for some time now, but recent figures place it firmly on the map as a booming industry. 54% of British web-users have visited a travel site, equating to a staggering 14 million per month.

Obviously there are a lot of travel sites out there fighting over these visitors, but research shows that the over-50's market is growing faster than that of younger surfers providing some very nice niche marketing opportunities.


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